Are you thinking of starting an eBay business? If so, selling electronics is a great start. Electronics are popular on eBay due to the amazing selection and great prices. Perform an advanced search on eBay for the types of electronics you intend on selling. The eBay Pulse feature is also a good barometer of the site's top-selling categories.
eBay Pulse details the top 10 customer search terms, categories, sellers, and other trends on the site. After determining your product's niche, you need to establish a presence on eBay. If you don't already have a store set up, build one in the eBay Stores section of the site. If you intend on being a high-volume seller, it is advantageous to establish a store on eBay. Having a store establishes your brand with customers and is cheaper in the long run when it comes to seller fees. Make sure your store is registered with eBay as well, because simply subscribing to eBay stores doesn't mean you're officially ready for business on the site. Finding a drop-shipper to handle your merchandise is a smart move when it comes to selling electronics on eBay.
A drop-shipper serves as the middleman between you and your customers, providing inventory management and shipment services on your behalf. Trade magazines for the electronics industry, such as This Week in Consumer Electronics or Consumer Electronics Online News, are also good sources of information when it comes to finding a drop-shipper.
You might think that selling electronics on eBay will be too competitive. If you have 100 pages of electronics auctions going at one time, each of those pages can be promoted to the search engines individually, especially if you have the items listed in an eBay store. Store items remain on your site even when auctions have ended. Some eBay sellers operate their eBay store as well as a separate website that leads to their eBay products. This enables them to expand their SEO promotions through their own domain name as well as promote their auctions or eBay store items. If not, you can start with eBay's resources and expand to your own site later if you feel it will boost your sales.
Where to Get Electronics
Electronics are expensive if you buy them in large quantities upfront, even at wholesale prices. Otherwise, you might consider a drop ship setup. Drop shipping companies will send the products directly to your customers for you, without demanding large orders up front. Your eBay ratings will fall quickly if the products aren't delivered on time and in good condition. Also, make sure you can signup and login any time to view your sales, products, eBay listings, pricing margin and more. Electronics aren't the only hot selling items on eBay. Other products to consider include clothes, bags, auto parts, women's health/beauty products, men's gear for camping and other hobbies, toys, cell phone accessories, sports products...the list goes on. Check the advertisements for any drop-shipping services. Whether you choose to use a drop-shipper or go it alone, selling electronics on your eBay store can be profitable if you keep a few details in mind. Make your photos stand out from other stores with high-quality photography and clean styling.
To drive traffic to your store, use longer-format auctions, like 7 or 10 days. To further ensure customer satisfaction, you can purchase warranties for your electronics items. eBay's Service Plan program serves as an extended warranty for electronics purchases.
You can offer your buyers the option to purchase a Service Plan on any of your electronics items, and for every Service Plan that you sell, eBay gives you a cash bonus. Items selling for $200 or less get a 25% cash bonus, and items more than $200 get a 50% cash bonus. Selling electronics on eBay comes with its own unique challenges, and success is not always guaranteed. eBay makes it easy!
